The New Strategic Selling: The Unique Sales System Proven Successful By The World's Best Companies
86% of respondents would recommend this to a friend
SHP 32
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In 1985 one book changed sales and marketing forever..The response to Win-Win was immediate and helped turn the small company that created Strategic Selling, Miller Heiman, into a global leader in sales development with the most prestigious client list in the industry
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What Stands Out
Product Details
- Paperback book titled The New Strategic Selling
- Presents a unique sales system proven successful by leading global companies
- Provides valuable insights and strategies for effective selling
- Authored by renowned sales experts
- Offers practical techniques for maximizing sales success
- Ideal for professionals in sales, marketing, and business strategy
| Language | English |
| Print length | 448 pages |
| ISBN-10 | 044669519X |
| ISBN-13 | 978-0446695190 |
| Item Weight | 12.8 ounces (362.88 grams) |
| Dimensions | 3.94 x 1.97 x 1.18 inches (10 x 5 x 3 cm) |
Who Should Buy?
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Sales Professionals
Ideal for salespeople looking to enhance their strategic selling skills and boost closing rates during competitive sales.
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Management Teams
Great for leaders wanting to implement effective sales strategies and improve team performance and customer engagement.
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Business Consultants
Helpful for consultants aiming to advise clients on effective sales techniques and strategies backed by proven success methods.
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Casual Sellers
Not suitable for occasional sellers who may not need advanced strategies and prefer simple selling techniques.
Product Description
The New Strategic Selling: The Unique Sales System Proven Successful By The World's Best Companies
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Business & Money Editorial Review
The New Strategic Selling: The Unique Sales System Proven Successful By The World's Best Companies offers an in-depth exploration of the timeless Miller Heiman Strategic Selling process, which enhances understanding of prospective and current accounts. This methodology caters to seasoned salespeople, new entrants, and consultants, making it a valuable resource across various selling environments. Reviewers highlight how the book provides clarity in navigating complex B2B sales, identifying key decision-makers, and developing meaningful customer relationships. While some readers felt it didn't address competitive selling adequately, many praised its ability to create a strategic framework that yields repeatable results, proving it a worthwhile investment for sales professionals.
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Pros
- Timeless methodology applicable in various selling contexts
- Clear guidance for identifying key decision-makers
- Helps in creating meaningful customer relationships
- Suitable for both new and seasoned salespeople
- Offers a strategic framework for repeatable success
Cons
- Some concepts may feel overly idealistic in practice
Product Price History
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SHP 32
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Features & Benefits
- The book changed sales and marketing forever
- Presented the idea of selling as a joint venture
- Introduced the concept of Win-Win
- Includes new strategies for confronting competition
- Special section features commonly asked questions from Miller Heiman workshops
- Provides strategies for managing territory and avoiding common errors
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